After seeing work Kelsh Wilson had done for several other Friends schools, Carolina Friends School invited KWD to produce its first-ever admissions viewbook. Set in the pinelands in Durham, North Carolina, the PreK-12 friends school is a community of 480 students. In creating an admissions publication for Carolina Friends School, Kelsh Wilson focused on the unique aspects of the school—from its camp-like atmosphere to its Quaker-based philosophy that informs so much of the work they do with students. The viewbook is presented in short chapters written and illustrated to focus on those values with beautiful photography and quiet, graceful design. We recently updated these materials with new photography and editorial, refreshing the pieces without a full redesign.

(Click on any of the images below to view the entire gallery.)