SUNY College at Oneonta

Kelsh Wilson’s work for SUNY Oneonta illustrates the power of photography to reach the undergraduate admissions audience. In two successive CASE gold medal winning recruitment packages, Kelsh Wilson has captured the college’s most important messages in the form most accessible to its audience: engaging color photographs. Executing photos that are truly on-message requires extensive planning, but the results are well worth the effort. The publications are part of an admissions effort that has seen growth in both the number and quality of applicants each year for the better part of a decade.